If you hanker after quality in everything you do, then investing in a Blu-Ray drive is worth it. Although somewhat expensive, the quality that Blu-Ray offers is so far ahead of DVD that the price is justified. When it comes to choosing a Blu-Ray drive for your PC, it is the features you should look out for rather than the brand. There are also two technologies that you should know about as well.
The first of these is High Bandwidth Digital Content Protection (HDCP). HDCP is a content protection method which is verified all the way through up to the point of display. This means that the Blu-Ray drive, your graphics card AND your monitor have got to be HDCP compliant. If not, you will see a less defined image or in most cases, nothing at all.
The other thing you should know about is High Definition Multimedia Interface (HDMI). HDMI is a new type of connector that facilitates high quality video and audio transfer. This cable connects your graphics card and to your monitor. The current HDMI standard is 1.3 which supports deep color, DVD Audio, lip-sync, extended gamut, Super audio CD, Dolby TrueHD bitstream and DTD-HD Master Audio bitstream.
As you have obviously gathered by now, these are the main criteria you have to consider when buying a Blu-Ray. So when you do go out to get one make sure that:
it supports HDMI 1.3
it has the highest possible write speed
it can write all other CD/DVD formats
it has upgradeable firmware
Once you have ensured that all these options available, it is down to your personal preference in picking a brand.